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CATEGORY
BRANDING, ILLUSTRATION, LOGO DESIGN, PRODUCTION DESIGN, TYPOGRAPHY
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ABOUT THIS PROJECT
TRAIN EXHIBIT
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The Denver Zoo got a new train in 2017 and wanted a new brand to match. I used inspiration from old western train stations to select the typography and the train from"The Little Engine That Could" since it would be modeled the same. To make it more modern and set a Denver scene, I used brighter colors and mountains in the background. Other collateral included ticket signage, directional signage, and VIP grand opening lanyards.
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