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CATEGORY
BRANDING, ILLUSTRATION, LOGO DESIGN, DIGITAL DESIGN
ABOUT THIS PROJECT
EBRIDGE LOGO
Ebridge was created for the Human Resources department at the Denver Zoo. The main output of the identity was an internal web page where employees could register for required trainings or utilize professional development courses. This sub-brand is a visual representation of welcoming staff to the zoo by crossing the bridge and giving them the tools they need to become a valuable member of the Denver Zoo team. During the creative process, it made sense to incorporate the iconic Toyota Elephant Passage bridge on campus where the Asian elephants cross from yard to yard.
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