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CATEGORY
LOGO DESIGN, BRANDING, TYPOGRAPHY, ILLUSTRATION
ABOUT THIS PROJECT
WILDLIFE HERITAGE SOCIETY
Wildlife Heritage Society was a logo a created for Denver Zoo that represented a donation option for families after a loved one passed. Initially, the creative direction was to use a group of our most iconic animals in the collection. To simplify, we chose to focus on the polar bear with a more muted but sophisticated tone to adhere to the demographic of 60+.
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